Words matter…

We are a strategic content and communications agency. Our work supports organisations with social purpose who help us all to live healthier, happier lives.

Working together to spark change

Our clients include health charities, public sector organisations, social enterprises and life science companies with innovative ideas about how to improve health and society.

Our specialist subject areas include:

  • Health and social care

  • Health inequalities and social justice

  • Social issues, charity and third sector impact

  • Medtech, data and life sciences

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Expert writing for health and social issues

From blogs and feature articles, to longer form copywriting for policy reports, annual reports and websites, words are our bread and butter. We are expert researchers, summarisers and explainers, adept at translating complex ideas into clear communications.

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Telling stories for change

We are experienced interviewers and regularly help organisations collect and share patient and service user stories. We can also write detailed project case studies to share innovation and good practice and influence positive change.

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Marketing and content strategy

Do you know what story you want to tell and how and where to tell it? We can provide strategic marketing input on projects, content ideas and planning for content marketing approaches, and help you with core messaging frameworks and tone of voice.

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Ghostwriting and thought leadership

It’s one thing to be an expert on your subject, and another to have the time and skill to write engaging pieces. Our senior writers have ghostwritten for international healthcare experts and CEOs of leading organisations on a range of topics.

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A trusted part of your team

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Caitlin Milne

FOUNDER & DIRECTOR

“Kindlemix is made up of a small team of expert health copywriters and content strategists with a background writing for some of the biggest health and social change organisations in the UK. We bring deep sector knowledge, a human voice and a collaborative approach to everything we do.”

 FAQs

  • We create a wide range of content for healthcare and life sciences organisations, including:

    • Website copy

    • Thought leadership articles

    • Blog content

    • White papers and reports

    • Case studies

    • Product and technology pages

    • Educational content

    • SEO content for healthcare websites

    • Executive ghostwriting

    • LinkedIn and social media content

    All content is tailored to your audience, whether that’s clinicians, researchers, investors, partners, or patients. Our goal is always to make complex information clear without oversimplifying important scientific detail.

  • Absolutely. We specialise in content for health, medical, and life sciences organisations. This includes health and care charities and think tanks, public sector health bodies and infrastructure organisations, medtech and life science firms, and digital health companies.

    Our focus on this sector means we understand the scientific, regulatory, and commercial context behind your content – from explaining complex technologies to supporting compliant marketing communications. We also have a strong understanding of the UK health system.

    We regularly work with complex subjects including health policy development, clinical trials, medical devices, diagnostics, biotechnology platforms, and digital health technologies.

    Our process involves reviewing your source material, interviewing subject matter experts when needed, and translating complex science into clear, engaging content tailored to your target audience. In fact, making complicated things easier to understand is one of the things our clients say we’re really good at.

  • Our process is designed to be as straightforward and collaborative as possible.

    Typical steps include:

    1. Discovery – understanding your goals, audience, and key messages

    2. Research – reviewing technical materials and background information

    3. Interviews – interviews if needed to capture expert insights

    4. Drafting – writing the first version of the content

    5. Review and revisions – incorporating feedback from your team

    6. Final delivery – polished content ready for publication

  • Yes. Many clients work with us on an ongoing basis.

    We can support:

    • regular blog content

    • email marketing and regular newsletters

    • thought leadership programmes

    • website content updates and SEO improvements

    • LinkedIn content for leadership teams

    • long-form reports and campaigns

    Ongoing partnerships allow us to develop a deeper understanding of your organisation and your audiences.

    We typically work on either:

    • project-based pricing for defined pieces of work

    • monthly retainers for ongoing content support

    Please get in touch with details about your project and we’ll provide a tailored quote.

  • Getting started is simple. Just send us a brief outline of your project, including:

    • the type of content you need

    • your target audience

    • approximate timeline

    • any background materials

    We’ll review the information and come back to you with next steps.

    Alternatively if you’d rather have an informal chat with our Director Caitlin first, just book a call here.