The Data4Good Conference 2018 was the first national conference dedicated to people interested in using data for good in the UK. Our regular client Data Orchard led the organising committee, which also included NCVO, DataKind UK, The Royal Statistical Society, and others. We were asked to be the communications and marketing partner for the conference.
We developed a brand which was closely aligned to Data Orchard (as the lead organisers), helped shape the overall planning process and carried out all promotional work for the conference. This included building a website, designing printed materials, direct mail campaigns to drive ticket sales, social media management and merchandise for the event.
The conference was sold out, with around 250 attendees and the organisers are now planning on establishing a biannual tradition, with the next conference planned for 2020.
- Squarespace website
- Direct mail
- Conference planning and promotion
- Social media
View the website