The Associated Press
We were commissioned by The Associated Press to develop a new range of corporate brochures about their UK services: About AP, AP Products and Services, AP Global Media Services. These marketing brochures needed to explain the business to a range of audiences and would be used at events and to send to customers, prospects and new employees.
Associated Press is a very large and complex organisation with multiple service offerings. The challenge was to find a new and fresh way of presenting the range of services so that people could easily understand the breadth of work AP delivers.
These marketing brochures are now being used to promote AP’s services to clients around the world. They were published as both printed and ebook publications and translated into several languages.
- Tone of voice
- Product marketing
What the client said
‘I worked with Kindlemix Communications during my time at NHS London and while I was Marketing and Communications Manager at the Associated Press. At AP they helped us redevelop our main corporate marketing literature, refining language and messaging for AP’s main services and products in the UK. Not only were they easy to work with, but we were extremely impressed by the quality of their work and their overall professionalism. The work was delivered on time and we were very happy with the quality of the finished brochures.’
Caroline Ward, (previously) Marketing and Communications Manager, AP
Visit The Associated Press website